Hey There!

Hope you're doing great.

My regular posts are about fashion, but today I will deliver about Influencer marketing.

                                                       

The idea to write it is to clear the myths about blogger and also give some insights

about influential marketing.

Here is an Illustration:

Suppose, if  MC Donalds has recently launched a new type of French fries and wants to make the

product reach people, what kind of marketing activity would they indulge in?

It is advertising obviously.

They can advertise on Newspapers, radio, Television and also could use Influencers

Who are these Influencers?

They might be well-known celebrities or someone whose views, opinions and thought processes are liked and others would like to follow the influencer style and behavior

                                         

An influencer can be an expert who uses the products and gives his/her opinion.

If the product is MC Donalds’s new french fries, an influencer would eat the sample fries and post a review about it so that people will find it easy to choose if that particular product 

Companies launch new products and want it to reach people through trusted influencers.

Influencers play a major role when it comes to trust and they will reach people to such an extent where a celebrity or other source of media would never reach.

An influencer can be a blogger or vlogger.

Blogger is someone who writes a review about a product or service on the company's website or personal website

Vlogger is someone who makes videos and talks the review about the product or service.

That is what an influencer is and that is what I do. I am not a model who poses for paparazzi. I am a

product reviewer and fashion advisor who helps people in numerous ways.

If you have any queries related to the article and influencer marketing drop them in the comment

section below. I would love to answer them

Thank you for reading my post

Sneha polapragada (blogger & Stylist)